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Phaedra
vpisteve wrote:
TVG Chats To The ILoveBees Operator

Kristen Rutherford is interviewed about ILB:

http://www.totalvideogames.com/pages/articles/index.php?article_id=7042


Heehee, that is *so* Kristen: "LOOK AT ME, I MADE UP A WORD!"

PostPosted: Tue Jan 18, 2005 9:27 am
vpisteve
TVG Chats To The ILoveBees Operator

Kristen Rutherford is interviewed about ILB:

http://www.totalvideogames.com/pages/articles/index.php?article_id=7042

PostPosted: Tue Jan 18, 2005 9:09 am
weephun
OXM January 05 pg. 15 wrote:
Yes, You Loved Bees
November 9 has come and gone. You all now have your copies of Halo 2 and love it. But some of you are no doubt left feeling a bit empty. Not because of the game, of course - but because the thrill of the chase, so to speak, is gone. No more weekly updates to look forward to, no more secrets, and no more I Love Bees.

Concocted by the creative masterminds at 4orty2wo Entertainment (which created a similar puzzler to support Spielberg's A. I. movie and whose head honcho is former FASA Studio bigwig Jordan Weisman), I Love Bees was an alternate-reality game launched this summer as a viral-marketing campaign for Halo 2. It all started when, at the end of the theatrical trailer for the game, a quick www.ilovebees.com URL flashed on screen in place of the usual www.xbox.com. Gamers - and indeed web sleuths around the world - began taking interest in the exploits of Dana, the girl discussed on the web site.

Amidst the odd countdown timers, fake web pages, and calls from real payphones that players were instructed to make, more than one million people participated in the "game," and the ultimate payoff came on the night of Thursday, November 4, at movie theaters located in San Francisco, New York, Chicago, and Austin. Those who'd successfully deciphered the coordinates of the four locales got to come and play Halo 2 five days early on Xbox Live on a giant movie-theater screen.

And who says advertising isn't effective?


Good stuph. Cool Wink

PostPosted: Tue Jan 04, 2005 8:11 pm
Nova
I see 'wiki' made it in too Smile

PostPosted: Tue Dec 28, 2004 5:24 am
krystyn
It really might be ilovebeer. Dan Brauer was really a cultural icon way ahead of his time, and I'm not just talkin' 2552.

PostPosted: Tue Dec 28, 2004 5:12 am
hmrpita
Re: or is it...
janemcg wrote:
I should point out that since the last letter of the phrase is cut off by the lefthand margin, it is quite possible that the NY Times thinks that "I love beeR", not "I love beeS", is one of the most important catchphrases of 2004.

I love bees or I love beer, I'm proud of us!!

Since I love bees and I love beer (good beer, that is, not just ANY beer), either phrase makes me happy. Very Happy

PostPosted: Tue Dec 28, 2004 1:32 am
janemcg
or is it...
from the it-just-occurred-to-me files...

technically I should point out that since the last letter of the phrase is cut off by the lefthand margin, it is quite possible that the NY Times thinks that "I love beeR", not "I love beeS", is one of the most important catchphrases of 2004. Smile

I love bees or I love beer, I'm proud of us!! Embarassed

thanks for posting the image, Shad0! and yay, bugmenot rules.

PostPosted: Mon Dec 27, 2004 9:37 pm
Shad0
Re: nytimes
urthstripe wrote:
Unlucky...I'm not a member of NYTimes.

Try
Code:
suckerdj
suckerdj

(courtesy of http://www.bugmenot.com)

Or just look here (right side, near the top):

PostPosted: Mon Dec 27, 2004 8:32 pm
Phaedra
urthstripe wrote:
Unlucky...I'm not a member of NYTimes.


It's free.

PostPosted: Mon Dec 27, 2004 7:20 pm
urthstripe
Unlucky...I'm not a member of NYTimes.

PostPosted: Mon Dec 27, 2004 6:39 pm
janemcg
New York Times: 2004 in a word
Hey, this is pretty neat:
in a graphic for the article 2004: In a Word (The Year in Catchphrases) in the Sunday 12/26 New York Times, right around "Wardrobe malfunction", "Coalition of the willing", "He's Just Not that into you" and "You're Fired", please find "I Love Bees." weee!!!
click on the graphic, and you'll find http://www.nytimes.com/2004/12/26/weekinreview/26mcgr.html the ILB reference in the upper lefthand corner.

neat!

PostPosted: Mon Dec 27, 2004 3:04 pm
vpisteve
Locus Magazine: Gaming the Genre - Dec. 21, 2004

PostPosted: Tue Dec 21, 2004 3:49 pm
rose
The best article I've read yet about ARGs. But as to the conclusion:

Quote:
Levy has predicted that such knowledge cultures represent an alternative source of power that exists alongside the political authority of the nation state or the global reach of commodity capitalism. We will someday learn to use this power to change the world.

For the moment, we simply play.


I say, that by playing ARGs we are affirming the existence and expansive capabilities of "knowledge cultures." So what seems to be "simply play" is actually essential in establishing a groundwork for the operation of "knowledge cultures" in other arenas.

PostPosted: Fri Dec 03, 2004 3:52 pm
WhiteGulls
I <3 the MIT article! So very good!

PostPosted: Fri Dec 03, 2004 3:51 pm
thebruce
bah I knew I forgot something when I read it before! I meant to reply too... probably one of the best written articles so far about ilb... of course, it's a technical article, not a mass media news report Razz

PostPosted: Fri Dec 03, 2004 1:33 pm
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